Nearly 70 percent of 400 commercial real estate executives slated sustainability in their real estate portfolios to be a critical business issue. The CoreNet Global/JLL survey revealed in increased demand for space in green buildings. Dispite the current economic conditions, the survey revealed that 42 percent are willing to pay a premium to lease space that is already “green” and another 53 percent would pay a premium to retrofit space that they owned. So, despite the current economic conditions, green building continues to make steps forward. I wrote about the opportunity for greening buildings – existing buildings specifically – last month.
With the GreenBuild Conference coming to Boston next week, I believe that those of us who will be in attendance will hear about new strategies from leaders in the industry. Indeed, my company, which itself is bringing a new business model to sustainable real estate, is hosting an excellent group of leaders in the industry for a dinner on Wednesday, November 19th to celebrate the leadership of our current Charter Members.